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Showing posts with label Mandarin. Show all posts
Showing posts with label Mandarin. Show all posts

Sunday, March 24, 2013

Mandarin mania in America

With China’s fast expanding role as a global player, schools in the United States are initiating Chinese “immersion” programmes for its students.
Eager hands: Students raise their hands during a Chinese language lesson. — AFP
 
SHE arrived in California from Taiwan as a 16-year-old but wasn’t able to speak in English. Now, at 49, Susan Wang heads a school offering children in the United States a similar experience, plunging them into a “Chinese world”.

And her establishment is part of a rapid expansion of Chinese language “immersion” programmes in the United States, helped notably by Beijing, which is providing low-cost native-speaker teachers to cash-strapped US schools.

Pupils as young as five at her Broadway Elementary School in Venice, west of Los Angeles, take classes entirely in Chinese, in a project so successful that it will be moving into new premises soon.

“The single most exciting thing has to be watching the kids learn Mandarin, and how they learn, and how fast they pick up another language, it’s just amazing,” she said taking a break from her busy day at the local school.

“I didn’t speak English when I came to the US, so when it comes to dual language and language learning ... it’s something close to my heart,” she added.

Chinese immersion programmes are not new in American schools. But China’s rapidly expanding world role has fuelled growing demand for Mandarin language skills, mirroring Washington’s diplomatic pivot across the Pacific.

Mandarin teaching has expanded nationwide over the last decade, in contrast to other foreign languages which have steadily decreased, according to data compiled by the Centre for Applied Linguistics (CAL).
“Mandarin is really taking off ... Chinese is one of the few languages that is becoming increasingly popular, while most other language offerings have not “grown” as much including French, German, and Japanese,” said Nancy Rhodes of the Washington DC-based CAL.

Beijing’s Education Ministry is also helping by sending native speaker teachers effectively for free to work in US schools.

“Schools are of course experiencing huge budget cuts, so the offer of free or low-cost native-speaker teachers from China to teach language classes really looks good,” said Rhodes.

California has been in the forefront, both geographically and historically, ever since huge numbers of Chinese workers helped build the US railroad system. San Francisco and Los Angeles have the biggest Chinese communities after New York.

Traditionally, families with one or both parents from Chinese backgrounds have put children into Mandarin-language schools to bolster their cultural “heritage,” or ability to communicate with grandparents back home.

But increasingly, parents cite economic and career-prospect reasons for making sure that their offspring are able to speak in Chinese.

“I wanted them to have the opportunity to be able to leave the United States if they wished to go and seek employment somewhere else,” said Julie Wang, an Australian who came to the United States when she was 25.

“I did that myself ... I came out here. I think it’s a great opportunity for them to experience different cultures, different ways of life, not just the one that they grew up in,” she added.

In the classroom, the linguistic immersion is total. The walls are plastered with pictures and signs entirely in Chinese and so are the text books, and the teacher will not accept a word of English.

And while some children have a Chinese parent or grandparents, the eager faces around the room are from all backgrounds, from African American and white Caucasian to Latino youngsters.

Many don’t speak a word of Mandarin when they arrive. “At the beginning, it is difficult,” said kindergarten teacher Carol Chan, adding that at first, she had to use a lot of gestures, visual aids and games.

“I use a lot of pictures and ... a lot of music. It is difficult because they don’t understand a word I’m saying. But through physical language and gestures, they really catch on. And they’re having fun with me too!”

First-grader Grace Ehlers says it was tough at first, but now she is equally confident in both languages.

“It’s the same, or maybe a little bit easier in Chinese because my dad speaks many languages and sometimes he teaches me a little bit of it,” she said, when asked to compare classes in English and Mandarin.

The school’s principal says the availability of free Chinese teachers was crucial to Broadway Elementary’s decision to offer the Mandarin language immersion programme.

“I am Chinese, born and raised in Taiwan. But that has nothing to do with why I’m here doing this programme

“The Chinese volunteer teachers were what we were able to get. Had we been able to get free French teachers, or free Spanish teachers, we’d be teaching those,” she added.

According to the centre, there were 74 Mandarin language immersion programmes in the United States in 2008, the last time the data was updated. “I do know that there are more programmes not yet listed,” said Rhodes.

Overall, Spanish has the most immersion programmes, with 45% of the total, followed by French (22%), Mandarin (13%) and Hawaiian, Japanese and German.

“In the past, Chinese has traditionally been taught more on the West Coast and in major cities but we’re seeing more Chinese programmes cropping up all over the country now,” she said.

“Even smaller districts that we work with ... that are starting up elementary school language programmes are considering switching between Spanish and Chinese,” she said, adding that the expansion will likely continue.
“I don’t see the trend slowing anytime soon,” said Rhodes.

By MICHAEL THURSTON - AFP

Thursday, March 15, 2012

Phison’s silicon wafer plan; Mandarin, Hokkien, the main lure

Pua: ‘The assembly of the finished flash memory products would be outsourced to small and medium enterprises in the country.’

Phison’s silicon wafer plan  
By DAVID TAN  davidtan@thestar.com.my

Its partner Silterra may produce essential components in Kulim

GEORGE TOWN: Phison Electronics Corp's partner Silterra Malaysia Sdn Bhd may undertake the production of silicon wafer in Kulim Hi-Tech Park for the flash memory chips to be developed and designed in Penang.

Phison chairman and chief executive officer Pua Khein-Seng told StarBiz that Silterra was now studying the feasibility of manufacturing the silicon wafer for the Phison's unit, which would be established in Penang in three to six months.

“The unit will undertake the development and design of flash memory applications and solution products. Our other partner, Index Diversified Sdn Bhd, will distribute and market them in the local and South-East Asia markets,” he said.

“The assembly of the finished flash memory products would be outsourced to small and medium enterprises in the country. We will decide on the volume of units to be produced six months later,” he added.

Pua also said that the investment of US$1mil to US$3mil would be for the salaries of engineers and purchasing the necessary equipment.

Also present were Penang Chief Minister Lim Guan Eng, Silterra chief executive officer Dr Kamarulzaman Mohamed Zin, and Silterra Sales and Marketing (L) Ltd, Taiwan Branch senior vice-president Lai Yit Loong.

Lai said the flash memory product, which could be in the form secure-digital and smart cards, would be used in tablets, ultrabooks.

“The flash memory products will also be targeted for use in mobile payment platform and in video recorders for automobiles,” he said.

Meanwhile, Lim said the importance of Phison's investment was that it would lead to talent and technology transfer to Penang.

“The Phison unit will likely be located on the island, and the state government will provide the necessary assistance for the group to establish its presence here,” Lim added.

Phison Electronics Corp was established in November 2000 at Hsinchu, Taiwan.

Starting with the world's first single-chip USB flash drive IC, Phison is now a market leader in NAND Flash controllers and applications including USB, SD, eMMC, PATA and SATA products.

In 2010, the company shipped over 500 million controllers worldwide and topped US$1bil in sales revenue.

Phison also offers system and OEM services for major retail brand names. Founded in November 1995 as Wafer Technology Malaysia Sdn Bhd and renamed as Silterra Malaysia Sdn Bhd in December 1999, the company offers complementary metalic oxide semiconductor design and a broad range of fabrication processes for integrated chips in advanced logic, mixed signal and radio frequency and high voltage applications.

The principal investor of Silterra is Khazanah Nasional Bhd.

  Mandarin; Hokkien, the main lure
 
By TAN SIN CHOW sctan@thestar.com.my

GEORGE TOWN: The Hokkien connection has once again put Penang in the limelight, albeit, this time on a positive note.

Taiwan-based Phison Engineering Corp has chosen to set up its first Malaysian branch in the state this year because the Hokkien dialect is widely used here.

According to its chairman and chief executive officer Pua Khein-Seng, who was raised in Sekinchan, Selangor, the Mandarin and Hokkien dialects were among the reasons for setting up their Malaysian unit in Penang.

Given a choice, the 38-year-old Malaysian said he would have chosen Kuala Lumpur as it was nearer to his hometown. “However, the move will not be viable as my working team from Taiwan only speaks Mandarin and Minnan (which is similar to Hokkien).

“I have a lot of engineers, some of them Malaysians, who do not have a strong command of English or Bahasa Malaysia as they have been based in Taiwan for far too long. They will not be able to survive in Kuala Lumpur.

“It is better for them to be here as the Chinese community here speaks Mandarin and Minnan,” he said during a question-and-answer session during his talk on “Driven to Success Road to Build a $1billion Company”.

Just last month, the Hokkien connection put Penang in the limelight when police busted a Taiwanese-led international Internet syndicate which had chosen the island as its base so that its members could blend in.

Pua said another plus point was the many well-trained engineers and industry players available here. “Here, materials are easily available from the semiconductor and electronics companies.”

Pua, who describes Malaysia as his motherland and Taiwan as his second home, is the inventor of the pen drive when he was only 27.

Phison was set up in November 2000 and within six months Pua had come up with the invention.

Related post:
 Taiwan's Phison IC design project, a 'brain gain' for Malaysia