US loses AAA credit rating, why? Dollar sluggish, Trade in RMB!

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US loses AAA credit rating from Standard & Poor’s

 
The White House maintained silence in the immediate aftermath of S&P downgrade. — Photo by AFP

NEW YORK: The United States lost its top-notch AAA credit rating from Standard & Poor’s on Friday in an unprecedented reversal of fortune for the world’s largest economy.

S&P cut the long-term US credit rating by one notch to AA-plus on concerns about the government’s budget deficits and rising debt burden. The move is likely to raise borrowing costs eventually for the American government, companies and consumers.

“The downgrade reflects our opinion that the fiscal consolidation plan that Congress and the Administration recently agreed to falls short of what, in our view, would be necessary to stabilise the government’s medium-term debt dynamics,” S&P said in a statement.

The decision follows a fierce political battle in Congress over cutting spending and raising taxes to reduce the government’s debt burden and allow its statutory borrowing limit to be raised.

On August 2, President Barack Obama signed legislation designed to reduce the fiscal deficit by $2.1 trillion over 10 years. But that was well short of the $4 trillion in savings S&P had called for as a good “down payment” on fixing America’s finances.

The White House maintained silence in the immediate aftermath of S&P downgrade.

The political gridlock in Washington and the failure to seriously address US long-term fiscal problems came against the backdrop of slowing US economic growth and led to the worst week in the US stock market in two years.

The S&P 500 stock index fell 10.8 per cent in the past 10 trading days on concerns that the US economy may head into another recession and because the European debt crisis has been growing worse as it spreads to Italy.

US Treasury bonds, once undisputedly seen as the safest security in the world, are now rated lower than bonds issued by countries such as Britain, Germany, France or Canada.

‘Daunting implications’

As the focus for investors shifted from the debate in Washington to the outlook for the global economy, even with the prospect of a downgrade, 30-year long bonds had their best week since December 2008 during the depth of the financial crisis.

Yields on 10-year notes, a benchmark for borrowing rates throughout the economy fell as far as 2.34 per cent on Friday — their lowest since October 2010 — also very low by historical standards.

“To some extent, I would expect when Tokyo opens on Sunday, that we will see an initial knee-jerk sell-off (in Treasuries) followed by a rally,” said Ian Lyngen, senior government bond strategist at CRT Capital Group in Stamford, Connecticut.

The outlook on the new US credit rating is “negative,” S&P said in a statement, a sign that another downgrade is possible in the next 12 to 18 months.

“The long-term implications are daunting. Short-term, Treasuries remain a premier safe-haven refuge,” said Jack Ablin, chief investment officer at Harris Private Bank in Chicago.



Borrowing costs could rise

The impact of S&P’s move was tempered by a decision from Moody’s Investors Service earlier this week that confirmed, for now, the US Aaa rating. Fitch Ratings said it is still reviewing the rating and will issue its opinion by the end of the month.

“It’s not entirely unexpected. I believe it has already been partly priced into the dollar. We expect some further pressure on the US dollar, but a sharp sell-off is in our view unlikely,” said Vassili Serebriakov, currency strategist at Wells Fargo in New York.

“One of the reasons we don’t really think foreign investors will start selling US Treasuries aggressively is because there are still few alternatives to the US Treasury market in terms of depth and liquidity,” Serebriakov added.

S&P’s move is also likely to concern foreign creditors especially China, which holds more than $1 trillion of US debt. Beijing has repeatedly urged Washington to protect its US dollar investments by addressing its budget problem.

Obama administration officials grew increasingly frustrated with the rating agency through the debt limit debate and have accused S&P of changing the goal posts in its downgrade warnings, sources familiar with talks between the administration and the ratings firm have said.

The downgrade could add up to 0.7 of a percentage point to US Treasuries’ yields over time, increasing funding costs for public debt by some $100 billion, according to SIFMA, a US securities industry trade group.

S&P had placed the US credit rating on review for a possible downgrade on July 14 on concerns that Congress was not adequately addressing the government fiscal deficit of about $1.4 trillion this year, or about 9.0 per cent of gross domestic product, one of the highest since World War II.

The unprecedented downgrade of the nation’s AAA credit rating by a major ratings agency comes only 15 months before the next presidential election where the downgrade and the debt will be top issues for debate.

Bitter political battles remain over the ideologically fraught issues of spending cuts and tax reform.

The compromise reached by Republicans and Democrats this week calls for the creation of a bipartisan congressional committee to find $1.5 trillion of deficit cuts by late November, beyond the $917 billion already identified.

Why S&P downgrades US credit rating?

The credit rating agency Standard & Poor's on Friday cut the United States' credit rating to AA+ from AAA, citing three fundamental reasons for the downgrade, the first ever in US history.

Debt burden worry

According to S&P's judgment, the debt situation of the United States doesn't satisfy the requirement of an AAA rating.

S&P compared US debt with the other four countries with AAA ratings: Canada, France, Germany and Britain.

It estimated the five countries will have net general government debt to GDP ratios this year ranging from 34 percent of Canada to 80 percent of Britain, with the US debt burden at 74 percent.

S&P predicted the net public debt to GDP ratios will range between 30 percent of Canada and 83 percent of France, with the US debt burden at 79 percent.

Although the US ratio of net public debt to the GDP was not the highest among the five countries, the rating agency projected that the net public debt burden of the other four countries will begin to decline, either before or by 2015.

Fiscal plan "not enough"

On August 2, US President Barack Obama signed legislation designed to reduce the fiscal deficit by $2.1 trillion over 10 years.

However, according to S&P's calculations, a good "down payment" on fixing the country's finances would be at least $4 trillion.

"The downgrade reflects our opinion that the fiscal consolidation plan that Congress and the administration recently agreed to falls short of what, in our view, would be necessary to stabilize the government's medium-term debt dynamics," S&P said.

The rating agency believed the prolonged controversy over raising the statutory debt ceiling and the related fiscal policy debate indicated that further near-term progress containing the growth in public spending, especially on entitlement, or on reaching an agreement on raising revenues is less likely than previously assumed and will remain a contentious and fitful process.

Lose faith on policy makers

S&P questioned US policy makers' eagerness to solve the debt problems by bipartisan efforts. Also, the rating agency blamed Democrats and Republicans for ignoring its earlier warnings.

On April 18, S&P assigned a negative outlook to US then-AAA rating, warning the debt ceiling should be raised to avoid a default. However, the action didn't draw much attention from policy makers who had decisive power to take quick measures.

The US debt would reach its ceiling of 14.3 trillion on August 2. If the debt ceiling was not raised, the United States would face an unprecedented default.

Through long, testy negotiations between the two parties in Congress, the plan was finally passed just before the August 2 deadline. However, patience and trust in US policy makers diminished as time went by.

"The effectiveness, stability, and predictability of American policymaking and political institutions have weakened at a time of ongoing fiscal and economic challenges to a degree more than we envisioned," S&P said.

Also, as the difficulties behind the debt problems still loom ahead, S&P worried that US policy makers could not react properly and effectively to the "government debt dynamics" any time soon, given their recent performance on dealing with the debt ceiling.

Related Reading

1. Chinese agency downgrades US credit rating
2. Chinese rating agency downgrades U.S. credit rating after debt limit increase
3. Chinese ratings agency Dagong puts U.S. on watch for downgrade

US loses AAA credit rating after S&P downgrade

One of the world's leading credit rating agencies, Standard & Poor's, has downgraded the United States' top-notch AAA rating for the first time ever. 

 

News of the downgrade ended a tumultuous week for US finances

 

S&P cut the long-term US rating by one notch to AA+ with a negative outlook, citing concerns about budget deficits.

The agency said the deficit reduction plan passed by the US Congress on Tuesday did not go far enough.

Correspondents say the  downgrade could erode investors' confidence in the world's largest economy.

It is already struggling with huge debts, unemployment of 9.1% and fears of a possible double-dip recession.

The downgrade is a major embarrassment for the administration of President Barack Obama and could raise the cost of US government borrowing.

This in turn could trickle down to higher interest rates for local governments and individuals.

Analysis - Robert Peston Business editor, BBC News

The US losing its AAA rating matters. It is a very loud statement that there has been an appreciable increase in the risk - which might still be tiny, but it exists - that the US might one day struggle to pay back all it owes. Another important certainty in the world of finance has gone.

Of course many will argue - and already have - that the record of ratings agencies such as Standard & Poor's of getting these things right in recent years has been lamentably poor.

Think of all the subprime CDO products rated AAA by S&P that turned out to be garbage.

But S&P, Moody's and Fitch (and particularly the first two) still have a privileged official position in the world of finance: they determine what collateral can be taken by central banks from commercial banks, when those central banks lend to commercial banks.

However, some analysts said with debt woes across much of the developed world, US debt remained an attractive option for investors.

The other two major credit rating agencies, Moody's and Fitch, said on Friday night they had no immediate plans to follow S&P in taking the US off their lists of risk-free borrowers.

'Flawed judgement'

Officials in Washington told US media that the agency's sums were deeply flawed.

Unnamed sources were quoted as saying that a treasury official had spotted a $2 trillion [£1.2 trillion] mistake in the agency's analysis.

"A judgment flawed by a $2tn error speaks for itself," a US treasury department spokesman said of the S&P analysis. He did not offer any immediate explanation.

John Chambers, chairman of S&P's sovereign ratings committee, told CNN that the US could have averted a downgrade if it had resolved its congressional stalemate earlier.

"The first thing it could have done is raise the debt ceiling in a timely matter so the debate would have been avoided to begin with," he said.

International reaction to the S&P move has been mixed.

China, the world's largest holder of US debt, had "every right now to demand the United States address its structural debt problems and ensure the safety of China's dollar assets," said a commentary in the official Xinhua news agency.

"International supervision over the issue of US dollars should be introduced and a new, stable and secured global reserve currency may also be an option to avert a catastrophe caused by any single country," the commentary said.

However, officials in Japan, South Korea and Australia have urged a calm response to the downgrade.

The S&P announcement comes after a week of turmoil on global stock markets, partly triggered by fears over the US economy's recovery and the eurozone crisis.

With a bill to raise the US debt ceiling finally passed, the US has managed to avoid the catastrophic effects of a debt default. Now the focus has moved to the underlying economy and whether GDP is about to stall.

S&P had threatened the downgrade if the US could not agree to cut its federal debt by at least $4tn over the next decade. 

Instead, the bill passed by Congress on Tuesday plans $2.1tn in savings over 10 years.

S&P said the Republicans and Democrats had only been able to agree "relatively modest savings", which fell "well short" of what had been envisaged.

The agency also noted that the legislation delegates the lion's share of savings to a bipartisan committee, which must report back to Congress in November on where the axe should fall.

The bill - which also raises the federal debt ceiling by up to $2.4tn, from $14.3tn, over a decade - was passed on Tuesday just hours before the expiry of a deadline to raise the US borrowing limit.

S&P ratings (selected)

• AAA: UK, France, Germany, Canada, Australia
• AA+: USA, Belgium, New Zealand
• AA-: Japan, China

Source: S&P

S&P said in its report issued late on Friday: "The downgrade reflects our opinion that the fiscal consolidation plan that Congress and the administration recently agreed to falls short of what, in our view, would be necessary to stabilise the government's medium-term debt dynamics.

"More broadly, the downgrade reflects our view that the effectiveness, stability, and predictability of American policymaking and political institutions have weakened at a time of ongoing fiscal and economic challenges."

The agency said it might lower the US long-term rating another notch to AA within the next two years if its deficit reduction measures were deemed inadequate.

S&P noted that the bill passed by Congress this week did not include new revenues - Republicans had staunchly opposed President Barack Obama's calls for tax rises to help pay off America's deficit.

The credit agency also noted that the legislation contained only minor policy changes to Medicare, an entitlement programme dear to Democrats.

"The political brinksmanship of recent months highlights what we see as America's governance and policymaking becoming less stable, less effective, and less predictable than what we previously believed," it added.

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Moneychangers see sluggish trade in US dollar

By QISHIN TARIQ qishin.tariq@thestar.com.my
PETALING JAYA: Trade in the US dollar has been sluggish over the last week for moneychangers as customers “wait and see” which direction the currency will go.

“It has become a waiting game as people look for the best time to buy.

“Now, even trade in euros has slowed down,” said moneychanger Sahul Hamed, who operates the PJ Forex outlet at Bukit Bintang Plaza in Kuala Lumpur.

“With the current economic situation, customers are expecting the value to dip but are reluctant to buy when they feel it hasn't gone down by much.”

Anxious wait: The demand for US dollars could spike with a potential fall in the currency’s value following the downgrading of the US credit rating on Friday ->>

 

Moneychanger Jamil Akhbar Ali said there had been a dip in both sales and purchase of the US dollar despite the stable value of the currency over the last week.

“Most of our customers deal in Singapore and US dollars.

“While trade in the Singapore currency remains about the same, there are fewer people trading US dollars,” said the Petaling Jaya-based moneychanger.

Automotive engineer Meng Ng, 35, a Malaysian based in the United States for the last decade, said the exchange rate had not changed much since he last came to Malaysia four months ago.

“While the prices offered by moneychangers fluctuate slightly every day, on average the exchange rate has been pretty reasonable,” he said.

With the worsening US debt outlook and after US-based credit rating agency Standard & Poor's downgraded the US credit rating on Friday, speculation was rife that the US dollar would weaken considerably.

RAM Holdings Bhd group chief economist Dr Yeah Kim Leng said while the US currency would probably dip in the short term, he expected it to recover fairly quickly.

“When Japan's credit rating was downgraded from AAA status to AA+, its debt market was hardly affected with bond yields remaining relatively unchanged,” he said.

“The weakening US dollar would make imports from the country cheaper not only for large industries, but even for something as small as an online purchase.

“It's a double-edged sword though, as the US will lower its demand and import less when its economy is going through a soft patch.”

Trade in renminbi, says FMM

By YUEN MEIKENG  meikeng@thestar.com.my

 PETALING JAYA: Malaysia should consider trading in a different currency from the US dollar, such as the Chinese renminbi, to avoid being affected by the dollar's devaluation.

Federation of Malaysian Manufacturers (FMM) president Tan Sri Mustafa Mansur said people had to accept the fact that China was poised to be the largest economy in the world.

“We also export a lot to China and our business with the country has grown substantially since the enforcement of the Asean-China Free Trade Agreement,” he said yesterday.

Mustafa said many countries, which traded using the US dollar, including Malaysia, would stand to lose out as its exports would have a lesser value following the currency's downgrading.

“Based on this situation, we might have to look into the possibility of trading in a different currency,” he said.

Mustafa said this when asked to comment on the United States losing its coveted top AAA credit rating and its impact in Malaysia.

It was reported that credit rating agency Standard & Poor's downgraded the nation's rating for the first time since the US won the top ranking in 1917.

Mustafa added that it was also better for Malaysia to trade in ringgit as this would distance the country from any risk of further downgrading of the US dollar.

He said other currencies, which could also replace the US dollar were dinar, dirham or the Japanese yen.

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Nor Mohamed: European crisis won't hurt economy 

Washington and the Art of the Possible

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Raghuram Rajan

CHICAGO – These days, the United States media are full of ordinary Americans venting their rage at the incompetence and immaturity of their politicians. Even though the US government’s debt limit was raised in the nick of time, the process was – and remains – fraught with risk. Why, the public asks, can’t politicians sit down together like sensible adults and come up with a timely agreement that commands broad consensus? If we can balance our household budgets, they ask irately, why can’t our political leaders?

The reality, though, is that US politicians reflect the views of the American electorate – views that are fundamentally inconsistent. The absence of broad consensus is no wonder. Indeed, the last-minute agreement to raise the debt ceiling is proof that the politicians did what they were sent to Washington to do: represent their constituencies and only compromise in the interests of the country as a whole.

The key question is whether the political gridlock exposed by the debt-ceiling debate will worsen in the run-up to the 2012 presidential and congressional elections – if not beyond. That is possible, but we should not overlook cause for hope in what America’s politicians just accomplished.

Let’s start with why the electorate is so polarized. There are two key divisive factors: income and age. Income inequality has been growing in the US over the last three decades, largely because the labor market has increasingly demanded skills that the education system has been unable to supply. The everyday consequence for the middle class is a stagnant paycheck and growing employment insecurity, as the old economy of well-paying low-skilled jobs with good benefits withers away.



Until the financial crisis, the easy availability of credit, especially against home equity, enabled the middle class to sustain higher consumption despite stagnant incomes. With the collapse of the housing bubble, many people lost their jobs and health insurance, risked losing their homes, and suddenly had little reason for economic optimism. The response from America’s Democratic Party, which has traditionally represented this constituency, was to promise affordable universal health care and more education spending, while also protecting government jobs and entitlement programs.

When added up, such spending is unaffordable, especially with current federal revenues at just 15% of GDP. The solution for many Democrats is to raise revenues by taxing the rich. But the rich are not the idle rich of the past; they are the working rich. To balance the budget only by taxing the rich will require a significant increase in income taxes, to the point that it would lower incentives for work and entrepreneurial activity considerably.

This is not to say that taxes on the rich cannot be increased at all; but such increases cannot be the primary way of balancing the budget. Republicans, trying to give voice to many working Americans’ ambient uneasiness with rising government expenditures, as well as to the growing anger of the working rich, find it easier to defend a principle than a particular constituency. Hence their mantra: no additional taxes.

The neat divide based on income is muddled by the elderly. It is understandable that older Americans who have few savings want to protect their Social Security and Medicare benefits. However, even elderly Tea Party Republicans, who are typically against big government, defend these programs because they view them as a form of property right, paid for when they worked.

In truth, rising life expectancy and growing health-care costs mean that today’s elderly have contributed only a fraction of what they expect to receive from Social Security and Medicare. The government made a mistake in the past by not raising taxes to finance these programs or reducing the benefits that they promised. Unless the growth of these entitlement programs is curbed now, today’s young will pay dearly for that mistake, in the form of higher taxes now and lower benefits when they are old.

But the elderly are politically active and powerful. Not only do many defend their entitlements strongly; some oppose growth in other types of public spending for fear that it will weaken the government’s ability to pay for the benefits that they believe they are owed.

These then are the roots of America fiscal impasse, which has produced passionate constituencies viscerally opposed to compromise. Any political deal significantly before the debt-ceiling deadline would have exposed politicians to charges of betrayal from their constituents. And, given that President Barack Obama would ultimately be held responsible for a default, he needed the deal more than the Republicans did. So he had to coerce his party into accepting a deal full of spending cuts and devoid of tax increases.

Will the deal deliver what it promises? A bipartisan committee has to propose $1.5 trillion in deficit reduction by the end of this year, and Congress must either accept that proposal, or see immediate, politically painful expenditure cuts, which would include defense spending – an area that America’s Republicans care about strongly.

If this structure works as advertised, Congress will be forced to reach a compromise, which can be sold once again by politicians to their polarized constituencies as being necessary to avoid a worse outcome. This time, Obama’s Democrats will be on a level playing field, because both parties will be held equally responsible for a failure to reach a deal.

Ultimately, the big necessary decisions on curbing entitlement growth and reforming the tax code will probably have to wait until after the next election, giving the divided electorate an opportunity to reflect on its own inconsistency and send a clearer message. In the meantime, US politicians might have done just about enough to convince debt markets that America’s credit is still good. For that, Americans – and others around the world – should stop pillorying them and give them their due credit.

Raghuram Rajan, a former chief economist of the IMF, is Professor of Finance at the University of Chicago’s Booth School of Business and author of Fault Lines: How Hidden Fractures Still Threaten the World Economy, the Financial Times Business Book of the Year.

British loan sharks up 40% !

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Number using loan sharks in Wales up 40% in four years

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Loan sharks often target vulnerable people such as single parents on low incomes, according to the Wales Illegal Money Lending Unit
Continue reading the main story

The number of people in Wales turning to loan sharks has risen by 40% in the last four years.

The Wales Illegal Money Lending Unit (IMLU) said the figure has jumped from 15,000 to 25,000 since 2007.

The most vulnerable areas include Swansea, Newport, Cardiff, south Wales valleys and the north Wales coast.

Steven Hay, head of the unit, said victims were usually debt-ridden individuals trying to provide for their families.

He said loan sharks targeted vulnerable people like those on low incomes.

Funded by the UK government, but acting on behalf of Wales' 22 councils, the Cardiff-based IMLU has a mix of trading standards officers and former police detectives for its investigations.

Gambling debts 

Mr Hay told BBC Wales: "In other parts of the UK, it can exist around drugs, gambling debts or alcohol but we found that more than anything the people in Wales want to provide for their families and sometimes that drives them to go to a loan shark for money."

Continue reading the main story

Case Study

"Katie" is a single mother with two small children who got into trouble after borrowing £3,000 from a loan shark.

She had to pay back £5,500 - an interest rate of more than 100%.

"He was a very big man and I had heard what he had done to other people and what he was capable of," she said.

"I wasn't sleeping, I was suicidal and I was always worried that my kids would be better off with somebody else and that I should end it all for them to have a better life.

"It really was horrendous."

The loan shark lending money to Katie was eventually arrested and jailed.

He said that since its inception in 2007, the unit had identified loan books held by illegal money lenders totalling around £2.5m, and had managed to eradicate around £1m of illegal debt in Wales.

The team has also worked with 1,700 victims and brought 32 people to trial, but the figures are "just the tip of the iceberg", according to Mr Hay and his team.

Claire Smith of Swansea's LASA Credit Union, one of the areas identified as vulnerable by the team, advised people to use their services instead of turning to loan sharks.

She told BBC Wales: "If an illegal money lender is taken out of an area, the issue you have is if somebody has been using that as a source of credit and that credit is taken away, no matter how bad it is, and they think that there is nowhere else to go, another illegal money lender will just come in and take over the patch."

 

Steven Hay said the figures were just the "tip of the iceberg" and more victims are out there

Mr Hay added that loan sharks targeted communities with vulnerable people, such as families or single people on a low income, often reliant on welfare benefits.

Unlawful imprisonment 

Anyone who makes money from lending must have a consumer credit licence from the Office of Fair Trading.

The unit has uncovered many cases of people charged extortionate rates of interest, often with no paperwork.

As well as the threat and use of violence, loan shark criminality can extend to blackmail, money laundering, fraud and unlawful imprisonment or kidnap.

Mr Hay urged those experiencing problems with loan sharks to contact the team's 24- hour hotline on 0300 123 3311.

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Related Stories

• £900,000 illegal loan debt wiped 02 JUNE 2011, WALES
• Big rise in families facing debts 16 NOVEMBER 2010, WALES
• Breaking free of the debt cycle 03 NOVEMBER 2010, WALES
• The 'best kept secret' in banking 14 MAY 2010, WALES
• Loan sharks 'target poor tenants' 04 NOVEMBER 2009, WALES 

How many Malaysians is enough?

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WHY NOT? By WONG SAI WAN

Planners need to study our population trends and make sure policies are in place to meet future needs – from jobs to food.

IN the 1980s, Tun Dr Mahathir Mohamad shocked everyone by stating a 70 million population policy so that Malaysia will be a self-sustaining market, and announced various tax incentives to encourage us to have more children.

Many snide remarks were made about the target the then prime minister set. The population then was just under 20 million.

More than 20 years on, the population has indeed grown, but not to the extent that Dr Mahathir had envisioned.

According to the 2010 Population and Housing Census final report, Malaysia’s population stood at 28.3 million at the end of 2010.

This means we have grown by five million since the last census in 2000 when there were just 23.3 million of us.

This may seem to be a lot of people, but when one looks at the statistics more deeply, it becomes obvious that while our population has increased, the growth rate has slowed.

Minister in the Prime Minister’s Department Tan Sri Nor Mohamed Yakcop, in releasing the final report, pointed out that the average annual population growth rate between the two censuses was just 2% .

“The rate from 1991 to 2000 was 2.6% ,” he said, adding that the country’s fertility rate dropped to 2.3% from 3% in 2000.

To achieve Dr Mahathir’s 70 million target by 2050 would mean we have to double our rate of “making children” – but I doubt if any of us would be keen to go for that no matter how pleasurable it is supposed to be.



The truth is, more and more Malaysians, regardless of ethnic group, are settling for smaller families. This is happening all over the world, especially in countries where urbanisation is the trend.

The latest census report states that the proportion of urban population increased to 71% in 2010 from 62% in 2000.

“Apart from the Federal Territories of Kuala Lumpur and Putrajaya, which are 100% urban, other states with a high urban population are Selangor and Penang, at 91.4% and 90.8%, respectively.”

On the opposite end of the scale are Kelantan (42.4%), Pahang (50.5%) and Perlis (51.4%).

The census also found Selangor to be the most populated state, with 5.4 million residents or 19.3% of the country’s population, followed by Johor with 3.3 million and Sabah with 3.2 million.

Under the Greater Kuala Lumpur or Klang Valley plan, it is estimated that there will be eight million people by 2020.

Housing and public transport have been identified as the most urgent issues to be resolved before that date.

This is why the affordable housing scheme and MRT project have gotten top priority from the Federal Government. But obviously that will not be enough as more and more people come to the Klang Valley to seek their fortune.

It’s not just infrastructure that needs to be improved but other soft policies – like working hours and minimum wage – also need to be in place to ensure the growing population would be able to cope with the pressures of living in a metropolis.

Of course, the most important policy that needs to be tackled is the cost of living.

Any country or city that wants to be known as friendly and liveable must be affordable, too.

It is pointless having 100-storey buildings and six-star restaurants if the majority of the citizens do not get to enjoy such plush facilities because they cannot afford to.

It is great that the New Economic Model as proposed by Prime Minister Datuk Seri Najib Tun Razak calls for “breaking out of the middle-income trap and turning Malaysia into a high-income nation”.

Parliament has already passed the first law required to make a minimum wage law but more needs to be done before we are a high-income nation.

The Government needs to push this agenda and spend time explaining it to the people.

The people do not seem to understand the concept because, not seeing any real increase in their pay packet, the perception they get is that only lip service is being paid to the policy.

What is made worse is that while global factors are driving up prices of daily items like food and fuel, the Government is talking about cutting back on subsidies.

The authorities need to come out with a comprehensive explanation programme so that there will be no misunderstanding of its policies, and these clarifications must be simple enough so that every person, regardless of educational background, can understand.

Another worrying point that the 2010 census has thrown up is that there are 14,562,638 males and 13,771,497 females in the country.

Many parents are worried over future partners for their children, especially since many of them place low priority on marriage to concentrate on career.

Kuala Lumpur and Selangor Chinese Assembly Hall president Tan Yew Sing pointed to career-minded women being among the major factors contributing to the shrinking Chinese population, which now only accounts for 24.6%, a drop of 2% from a decade ago (bumiputras account for 67.4%, Indians 7.3% and others 0.7% in the latest report).

When the census was carried out in 1991, the Chinese community made up 28.1% of the country’s 18.38 million population then.

Tan also noted that more Chinese were moving to the urban areas, where they preferred to raise smaller families, and also that “a significant portion of the Chinese community was also known to have migrated”.
I am sure that such changes are also affecting the Malay, Indian, Iban, Kadazan and other communities in Malaysia.

The shrinking population growth rates, downsized families and deferring marriages are issues that will change the characteristics of the country.

We will never make the 70 million population target even in 40 years’ time and the Government must take into account such societal changes and draft new policies to ensure our country remains affordable, liveable and friendly to all.

Executive Editor Wong Sai Wan has settled for a son and a daughter but wonders what are their targets.

Cyber crooks target gamers; E-gambling dens menace, raid in Penang, etc

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Cyber crooks target gamers

 By P. ARUNA  aruna@thestar.com.my

SERI KEMBANGAN: Cyber crooks have now set up fake gaming sites to steal information from Internet surfers.

They are also stealing personal information from online gamers and selling virtual gaming items like weapons to other players.

Cybersecurity Malaysia, which is an agency under the Science, Technology and Innovation Ministry, said cyber criminals were targeting gaming websites and had spread their wings to Malaysia, with five cases reported so far.

“Gaming websites have already become a lucrative business for cyber criminals in South Korea and China,” said Cybersecurity Malaysia vice-president (cyber security responsive services) Adli Abd Wahid.

“Gamers are spending more money on online gaming, purchasing battle tanks', avatars' and other virtual gadgets and tools needed to advance to higher levels of a certain online game.

“Cyber crooks can steal the usernames and passwords of users who have advanced to a certain level in a game, and sell the account to buyers who want to continue playing the game from that level.”

Adli said that since many gamers preferred not to waste time starting from the lowest levels, they were willing to buy from cyber crooks.

The crooks could also steal the virtual weapons and gadgets from compromised accounts and sell them to other players.

Adli estimated that 99% of phishing websites targeting Malaysians were created and operated overseas, with foreign syndicates often hiring locals as “money mules” to transfer stolen money to foreign bank accounts.

The number of phishing sites detected in Malaysia rose from 634 cases in 2009 to 1,426 reports that were lodged last year.

IDC Market Research (M) Sdn Bhd associate analyst Devtar Singh said there were currently an estimated 7.3 million online gamers in Malaysia.

International anti-phishing service provider Internet Identity (IID) reported that the attacks were expected to rise with the global online gaming industry generating over US$15bil (RM44bil) annually, making it a strong target for criminals.
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Residents: End the game for e-gambling dens

By ELAN PERUMAL and STUART MICHAEL  newsdesk@thestar.com.my

PETALING JAYA: Action must be taken against operators of e-gambling dens because addiction to gambling is making families suffer, said Women, Family and Community Development Deputy Minister Heng Seai Kie.

Her ministry had received numerous complaints from women, especially mothers and wives, on the negative impact caused by such gambling dens.

They complained how family members had became addicted to gambling due to the existence of these premises near their homes.

Heng said the mothers complained that their children’s studies were badly affected by the addiction to gambling.

“The wives also told us that their husbands frequent such premises and lose their earnings at the cyber casinos,” she said.

Heng said she had received feedback that the number of illegal casinos were mushrooming in the Klang Valley, especially Selangor.

She urged the state government to act against this illegal activity.

Meanwhile, resident associations (RA) called for sterner action against the cyber casinos.

Aman Suria RA pro-tem chairman Wendy Chan said the lack of consistency among the local authorities had led to the mushrooming of the illegal cyber casinos.

While acknowledging the authorities did take action against the illegal e-gambling dens, Chan said their actions were not effective.

“The best way is for the local authorities to closely monitor and carry out regular checks.’’

Damansara Jaya RA president Datuk Hew Cheng Hoe said it was impossible for the residents associations to act on the complaints against the illegal activity.

“I believe the authorities will do the necessary to stop the illegal operators,’’ he said.

Bandar Country Homes RA president Soong Beng Khoon said the authorities should also go after those who supplied equipment to these illegal gambling centres.

He added that these casinos were popular as they were strategically located in residential areas.

Taman Rawang Perdana 2 RA chairman Ong Siew Hong said there were many cybercafes in his area and some youngsters, who initially played for fun, eventually become addicted.

“This has become a social problem and the authorities must view it seriously.”

 E-gambling menace

Stories by M.KUMAR and AUSTIN CAMOENS

Under control: A police officer securing the area during a raid on gambling dens in Gombak, Selangor.

KUALA LUMPUR: Many people, including schoolchildren, are losing millions of ringgit monthly at e-gambling dens.

The cyber casinos attract customers by offering a variety of gambling games from mahjong and roulette to virtual slot machines.

The premises are sparsely furnished. Rows of computers line the space and customers are seen glued to the screens.

Bets start from as low as 25sen to as high as the participant wants. There have been cases where players bet thousands of ringgit for one hand of Blackjack.

EO for cyber crooks

PETALING JAYA: The Emergency Ordinance (EO) will be used against operators of illegal cyber casinos who have been raking in millions of ringgit monthly.

The police, however, face a setback because the gaming servers are located overseas, making it difficult to nab the culprits.

Other developments:

> The Selangor and Kuala Lumpur Cybercafe Owners Association has come up with an integrated approach to rebrand the industry and educate members;

> Selangor Government slammed over inaction against such operators; and

> Habitual gamblers say they are attracted by the low bets offered.

13 held in Penang after cyber raid

By TAN SIN CHOW sctan@thestar.com.my

GEORGE TOWN: Police have detained 13 caretakers and workers of cybercafes which are believed to be fronts for illegal online gambling.

During an operation code-named Ops Dadu, the police also seized 128 computer sets from 13 cybercafes throughout the state.

State CID chief Senior Asst Comm (SAC) Zahruddin Abdullah said the 13, mostly caretakers in their 20s and 30s, were nabbed during a five-hour operation which ended at 1am.

Gambling gadgets: George Town CID chief Deputy Supt Shahurinain Jais showing some of the seized items at Datuk Keramat police station in Penang Thursday. Aug 4, 2011

 

Most such premises were found in central Seberang Prai and George Town districts.

SAC Zahruddin said police had intensified their raids on online gambling dens with 4,440 computers and gambling machines seized in the first six months of this year.

He added that 1,150 raids were also carried out with 440 arrests made.

“The statistics show the number of raids, arrests and seizures have increased tremendously compared with last year and 2009.

“Constant raids have been carried out but the problems still persist. We will continue with our efforts,” he said during a press conference at the state police headquarters here yesterday.

Police made 759 and 434 arrests in 2009 and last year respectively.

They had carried out 1,045 raids in 2009 and 1,339 last year.

SAC Zahruddin said there were hundreds of cyber cafes in Penang with a large number being run without licences from local authorities.

He added that many operators were also caught abusing licences obtained from local authorities by running online gambling in their premises.

“We have problems tracking down the masterminds as most of the time those who look after the premises are foreigners.

“The operators have hi-tech tools. With only the press of a button, computers in the premises will be switched off.

“This makes it even harder for us to establish a case against them.”

When contacted, Penang municipal councillor Iszuree Ibrahim said cybercafe operators who run online gambling activities had never applied for licences from the Penang Municipal Council.

He said only 17 out of hundreds of cybercafe operators on the island were given licences.

“We are only able to issue summonses to the perpetrators but this will not deter them from carrying out such activities at their premises as they are raking in millions of ringgit annually.”

Related Stories:
Stakes up for casino bosses
A sure bet there's a game for every gambler
MCA: Raid cyber casinos regularly

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Cybercafes and shoplots turned into million-ringgit gambling dens
Selangor police struggle to get rid of gambling dens
Syndicates use high-end security to watch out for police raids

What's left to trust in the world of money? Stop fooling around Govermnt Debts!

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Jeremy Warner

What's left to trust in the world of money?

America's inability to address its fiscal challenges – Sunday night's "bipartisan debt deal" offers only a temporary, sticking plaster solution – has raised afresh an old conundrum.

Relative to GDP, US sovereign debt has been far higher than it is today, but in the past America has been able to rely on fast growth and demilitarisation to return borrowing to tolerable levels. Neither of these things seem likely to come to the rescue this time around. Photo: REUTERS

If even US Treasuries are now regarded as a credit risk, is there anything left at all in the world of money that can be trusted?

The answer to this question is almost certainly no, but far from being a calamitous conclusion to reach, this might be viewed as a positive development which will in time restore market disciplines to a global monetary system which became based on make believe.

In fact, the idea of the sovereign as a "risk free asset" is a comparatively recent development which has no basis in historical experience. Even in a country such as Britain with no history of default (we'll ignore the case of war loans, which is arguable), government bonds have hardly proved a reliable form of investment.

True enough, coupons have been paid and maturities honoured, but the currency and inflation risks have proved extreme. On any medium to long term view, you would have done much better out of property and equities.

Among members of the eurozone, the concept of the sovereign as a safe haven asset is an even shorter lived phenomenon. The widening of spreads we've seen in the past year and a half of financial crisis is as nothing compared to the way it was before the single currency was launched.

Those countries with weak governance were punished for their lack of competitiveness with high interest rates and repeated currency crises. It was a brutal, but reasonably effective form of discipline.

But once the euro had been established, all countries, bad as well as good, came to enjoy the same low interest rates that Germany had earned from years of hair shirted fiscal rectitude. Bond yields converged not because anyone believed the single currency's fiscal rules would make all countries like Germany, but because markets expected that countries which got themselves into difficulties would be bailed out. They have so far been proved entirely correct in this assumption.

Peer group pressure

The abolition of sovereign currencies removed the pressures that markets normally exert on governments to take unpopular, austerity measures. Market disciplines were replaced by peer group pressure from European finance ministers, only a few of whom were in any position to lecture their colleagues on sound financial policies. Once even Germany started to break the rules, the game was up.

All this was brilliantly predicted by Norman Lamont, a former UK Chancellor in the chapter Why I am Against the Single Currency from his book In Office, published nearly twelve years ago.

Increasingly tortuous attempts to prevent wide scale default fail to acknowledge the underlying reality; membership of the single currency has allowed some countries to borrow far in excess of their ability ever to repay.

But it is not all the fault of the euro. Risk compression was a worldwide phenomenon during the boom. In the hunt for yield, investors became oblivious to the dangers. By the end, almost everything was regarded as entirely risk free. Credit rating agencies were corrupted into the process by giving top notch ratings to fundamentally unsafe assets. These judgements then became embedded in regulatory requirements and central bank collateral rules, making everything seem safer than it really was.

 Sovereign downgrades

Today, the rating agencies are accused of deepening the debt crisis with repeated sovereign downgrades, but if anything, their pronouncements understate the reality. Their discomfort is nowhere more apparent than with US sovereign debt. Even assuming the latest settlement – which envisages a $2.1trillion (£1.3 trillion) fiscal consolidation over ten years – is ratified, it's not enough to put public debt back on a sustainable trajectory.

It's perfectly true that relative to GDP, US sovereign debt has been far higher than it is today, but in the past America has been able to rely on fast growth and demilitarisation to return borrowing to tolerable levels. Neither of these things seem likely to come to the rescue this time around.

When Standard & Poor's placed the US on negative watch last month, it suggested that a consolidation of perhaps as much as $4 trillion would be required to safeguard the nation's triple A rating.

Heading for a downgrade

Implicitly, then, America is heading for a downgrade regardless of the fact that the immediate threat of default has been removed. Will S&P have the guts to go through with its threat? I'll believe it when I see it. Already S&P has appeared to backtrack in evidence to Congress.

The major rating agencies enjoy an unhealthily cosy relationship with the major sovereigns, and can usually be persuaded to do the "right thing" in the interests of financial stability. As ever, sweeping the issue under the carpet will only make the eventual crisis even worse.

But perhaps oddly, the immediate blow to America if the big agencies do decide to downgrade is likely to be more psychological than real; it may not matter too much for bond yields.


Despite loss of its triple A rating and central government debt in excess of 200pc of GDP, Japan continues to enjoy the lowest sovereign bond yields anywhere in the world.

This apparent paradox is explained by the fact that when there is generalised risk aversion, where consumers are reluctant to spend and companies won't invest, the consequent savings surplus tends to flow into the only place it can – government debt.

Some of the same phenomenon is occurring in the US right now. Much as China threatens to withdraw its support for the US dollar in protest at policies which it thinks debase the currency, it really has no option but to continue buying US Treasuries as long as it maintains such a big trade surplus with the US. The capital surplus is merely the mirror image of the trade surplus.

Dominant reserve currency status in any case gives the US unrivalled access to international borrowing. Dollar hegemony may not last for much longer, but for the time being there are no viable alternatives. 

This is both a blessing and a curse for the US – a blessing because it allows the country to keep borrowing at reasonable rates almost regardless of underlying public debt dynamics, and a curse because it maintains the addiction to debt.

If nothing is done, the façade will eventually break; that's the point at which to run for the hills. Food, property, energy – these are the things that retain value when money dies. - Telegraph

Govt debts – it’s time to stop fooling around

Plain Speaking - By Yap Leng Kuen

INDEBTEDNESS has become an unsavoury word, especially when an important economy like the United States faces potential default if its US$14.3 trillion debt ceiling is not raised in time.

As at press time, an agreement was reached on raising the debt limit; however, the uncertainty created during the stalemate prior to the agreement had cast an element of doubt in the markets over the long term viability of US Treasuries and a possible downgrade of US' credit rating.

The debt ceiling has been raised before; however, the severity of the problems faced by Greece and other countries with high debt levels has caused the US situation to be viewed with concern.

In fact, post-2008 financial crisis, government debt has become a major issue. In a research update, McKinsey Global Institute said while global debt and equity hit new highs, more than a third of growth last year was government debt.

According to McKinsey, the overall amount of global debt grew by US$5 trillion last year, with global debt to gross domestic product (GDP) increasing from 218% in 2000 to 266% in 2010.

Government bonds outstanding rose by US$4 trillion in 2010 while other forms of debt had mixed growth, said McKinsey.

The move to downsize debt needs to be backed up by a concrete and consistent plan that shows not just commitment but also conviction of all parties involved.

Countries with high levels of debt must show that they are not only able to save others but also themselves.

Part of a government's credibility lies in its ability to manage its finances. Simply put, this involves lowering or containing its costs while increasing revenue.

Much effort should be spent on plugging the leakages while taking pains that taxpayers, who usually bear the brunt of others' mistakes, are not disadvantaged.

Postponing the problem by merely raising the limit for another time just makes matters worse; the issue of indebtedness becomes more serious and future governments end up inheriting the problem rather than spending productive hours on new areas of growth.

To get the cooperation of taxpayers to sacrifice for another round of austerity drive will probably not be easy. They may question why they have to pay for the excesses when they had already paid on previous bailouts for the big boys.

It is therefore time to stop “fooling around” with the finances and really get down to work on solid improvements. A transparent approach with proper timelines that can be accessed by all will certainly help.

Once people see something concrete coming up, they will be more convinced and committed towards the common goal.

Moreover, money allocated in a fair and equitable manner will result in better support from taxpayers.

Associate editor Yap Leng Kuen recognises that managing a country is far more complex than a family although the same dose of common sense is required.

Barclays, HSBC, BoA among big European, US Banks Job Cuts, Hard Hit !

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Barclays job cuts take Europe’s tally to 40,000

Swiss firms hit by impact of soaring franc

LONDON (MarketWatch) — A running tally of planned job cuts by European banks reached around 40,000 Tuesday, little more than halfway though earnings season, as firms that failed to control costs or were over-optimistic about growth make the deepest cuts.

Barclays PLC UK:BARC -0.12%   BCS -0.84%  was the latest to confirm job losses Tuesday, saying it’s already cut 1,400 jobs and indicating the figure could rise to around 3,000 by the end of the year.

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Citibank Executive on U.S. debt deal

In an interview with The Wall Street Journal, Michael Zink, Citibank's country officer in Singapore, discusses the implications of the U.S. debt-ceiling deal for global markets and the dollar.

The announcement came as the bank reported a 38% drop in net profit to 1.5 billion pounds ($2.45 billion), partly due to compensation it’s paying to customers who were sold inappropriate insurance.

The Barclays cuts take the total announced by banks reporting in the last week to 35,000. On top of that, UBS AG CH:UBSN -7.70%   UBS -4.68%  also confirmed it would slash jobs, with media reports in Switzerland pegging the number of losses at around 5,000.

The total doesn’t include a further 15,000 job cuts announced by Lloyds Banking Group PLC UK:LLOY -3.02%   LYG -4.46%  at the end of June.

Strong franc hurting Swiss banks

UBS and Credit Suisse CH:CSGN -7.77%   CS -4.16% , which is cutting around 2,000 jobs, are facing an uphill battle against the soaring Swiss franc because they have such a big cost base in Switzerland, but receive a lot of their revenue in dollars and euros.



On top of that UBS CEO Oswald Gruebel made a significant effort to rebuild the firm’s fixed-income trading business in the wake of the crisis, but is now cutting back in areas where it’s not making money, said Christopher Wheeler, an analyst at Mediobanca.

“Ozzie is a trader and he’s taking a trader's view by cutting his positions,” said Wheeler.

HSBC Holdings PLC UK:HSBA +0.43%   HBC -0.20%  will cut around 30,000 positions by 2013, reflecting the fact that the bank “massively over-expanded in retail banking,” Wheeler added.

Soaring costs at HSBC have been a significant worry for investors for some time, leading the bank to announce in May that it will withdraw from markets where it can’t achieve the right scale. Read more on HSBC's cost-cutting plans. 
 

Societe Generale analyst James Invine said in a note to clients that costs are still “a mountain to climb” for HSBC and that much of the growth is due to wage inflation in its faster-growing markets.

“That is a cost about which it can do very little, particularly given Asia’s strategic importance for the group,” Invine said.

The Barclays cuts are a mix of trimming a bloated looking corporate banking arm and slimming down European retail banking, as well as trimming its Barclays Capital investment banking arm after some pretty aggressive expansion, said Wheeler.

Barclays was the bank that snapped up the U.S. operations of Lehman Brothers Holdings, including around 10,000 staff, after the U.S. firm collapsed in 2008.

“In bull markets, you can hide a lot,” he said.

“But when you get into these sort of markets you have to address it, because, it sticks out like a sore thumb.”

Simon Kennedy is the City correspondent for MarketWatch in London.

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HSBC Plc is reportedly close to announcing that it will cut thousands of jobs as it embarks on a cost-cutting drive. — Reuters

HSBC may cut 10,000 jobs

HONG KONG: HSBC Plc may cut more than 10,000 jobs as it embarks on a cost-cutting drive, Sky News reported, citing people close to Europe's biggest bank.

The bank's plans had not yet been finalised, Sky News added, citing an insider at the bank

A HSBC spokeswoman in Hong Kong declined to comment.

HSBC's move would be the latest in a wave of cuts announced by the global financial industry, which has been hit by market volatility and lacklustre profits.

Just yesterday, Swiss bank Credit Suisse announced it would cut about 2,000 jobs after a second quarter hit by weak trading activity and the strong Swiss franc.

 

Switzerland's second biggest bank saw net profit fell 52% to 768 million Swiss francs (US$958.9mil), it said on Thursday.

Standard Chartered, Lloyds, Goldman Sachs and UBS are among banks that have announced job cuts in recent months, hit by rising costs and weak revenue growth.

State Street Corp, one of the world's biggest institutional investors, said earlier this month it would eliminate as many 850 jobs from its technology unit as it tried to curb costs.

HSBC has about 330,000 employees worldwide.

The Sky report came after it said in May it was looking for sustainable cost savings of US$2.5bil to US$3.5bil in order to reach a cost efficiency ratio target of 48%-52% by 2013.

It also said it would be conducting a strategic review of its cards business in the United States, and would limit its retail banking operations to markets where it could achieve profitable scale.

It already cut 700 jobs in its UK retail banking arm in June this year out of its staff of 55,000 in the country, one of many banks that have said they will cull jobs to save costs as lenders fight off a limp economic recovery.

HSBC shares in Hong Kong were down 1.1% by noon yesterday, in line with the broader market's 1% decline. - Reuters

Big Banks Hit Hard In Market Sell-Off

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Big U.S. and European banks were hit hard in Thursday’s stock sell-off, highlighting investor concerns about some of the more prominent financial institutions.

In the U.S., Bank of America’s stock fell by 7.44% and has now tumbled by 33% this year. Bank of America’s chief executive, Brian Moynihan, will now really have his work cut out for him next week when he plans to take questions on a public call hosted by Bruce Berkowitz, the rock star hedge fund manager who has taken a big and controversial position in the nation’s biggest bank.

The KBW Bank Index fell by 5.3%, but some of the biggest banks in the U.S. fell more, like Citigroup, which fell by 6.6%. Big banks like Citigroup are struggling to deal with surging litigation costs stemming from the credit crisis while also dealing with more stringent capital standards.

The situation in Europe is worse, where investors are starting to wonder more and more about the Italian government securities being held by the large European banks, not to mention IOUs from the other countries like Spain. Italy is really getting more mired in the euro crisis and UniCredit shares tumbled by more than 9% on Thursday. Lloyds Banking Group has now seen its shares lose nearly half their value in 2011.

The decline in bank stocks could add momentum to the job cuts already being implemented on Wall Street and the banking sector. HSBC recently said it would slice 30,000 jobs. It will also potentially weigh on the economic recovery. But at least some banks are making the best of an ominous situation. Bank of New York Mellon said on Thursday it will start to charge clients fleeing to safety a fee for extraordinarily high deposits.

Successful Leadership to Elevate Your Career and Your Organization

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10 Steps to Successful Thought Leadership to Elevate Your Career and Your Organization

As employees seek to strengthen their identity in the workplace they must find ways to make an immediate impact for the betterment of the company as well as themselves.  This requires a commitment to share your voice with others so that your influence can be naturally felt throughout your team, your department and the organization.   Strengthening your identity is not a self-serving act, but rather a responsibility to those that you serve.  The goal is to become a thought leader.

What is a Thought Leader?

A thought leader is a person who identifies trends, common themes and patterns within a particular industry or functional area of expertise to help others identify new opportunities or solutions for growth.

Most people believe that thought leadership is only for senior executives. In the traditional workplace, this still is the case. However, in the new workplace where the sharing of ideas is welcomed regardless of hierarchy or rank, any employee can be a thought leader. In today’s business world, the most relevant employees are starting the conversations – and benefitting both individual and corporation.

What are the steps to becoming a thought leader as an employee in your organization?

In the brave new world created by the economic shifts of the last 5 years, successful participants will let go of old-fashioned thinking, change their resource model and vision, and begin to get to know the new hierarchy. They’ll launch their thought leadership based on the strength of their onsite and online community that they have developed.  And they’ll develop an identity that will give them longevity and security in an insecure world.

After many years of developing my thought leadership platform (The Immigrant Perspective), I would like to help you with yours.   Here are my (10) most effective steps to successful thought-leadership:

1. Define and Manage How Other People Experience Your Personal Brand.
Before you can become a recognized thought leader, you must define and manage how other people will experience the following four characteristics of your personal employee brand:

• What is your brand’s enduring idea?
• How will your brand best differentiate itself?
• What is the primary experience your brand will deliver?
• Whom will your brand serve?

2. Identify the Methodology that Defines the Problems Your Personal Employee Brand Solves. 

You may be knowledgeable about a particular subject matter, but have your experience and insights given you enough breadth and depth to earn the right to propose solutions in your area of expertise? As a thought leader, your personal employee brand must support a proven step-by-step methodology that defines the approach for the problems your brand solves. Your methodology must be able to show how to overcome the most challenging set of circumstances.

3. Manage Your Thought Leadership Profile.

A thought leadership profile is your management tool that keeps your personal employee brand, methodology and subject matter expertise updated, fresh and relevant. This profile should be a living document that you update on an ongoing basis. The following are the primary elements to include in your thought leadership profile:

•  Subject matter expertise
• Problems that my thought leadership solves
• My methodology
• Target audience
• Industry pain points
• Industry opportunities/ROI outcomes
• What my audience needs to hear
• Targeted media outreach
• Conversations and topic ideas for articles, blogs, tweets and video blogs.

 4. Write it Down! Share Your Ideas and Experiences.

Seasoned thought leaders know that writing and sharing of experiences is a natural extension of their leadership role and responsibility. Convert concepts into practical applications that support your methodology. Be innovative in your thinking, yet simple in your writing style. Don’t limit your audience.

In your thought leadership profile, prepare a list of topics of conversation that you would like to share with your audience. Create a list of useful resources to support your writings. Demonstrate that you can articulate complex issues in terms that a broad audience can understand and apply. Show your audience that you care about the problems that it is trying to solve. Assemble a “knowledge vault” of materials that support your writings to further demonstrate your commitment to solve your audiences’ problems.

Finally, allow your community to connect with you personally in your writings. Share personal stories that support your content themes. People want to connect with your voice in ways they can relate to personally. Sharing your personal identity (within reason) allows for a more purposeful and meaningful relationship to blossom.



5. Speak and Speak Some More.

Writing is your starting point to speaking and articulating your thought leadership ideas and ideals. Identify trade shows and conferences that customers and industry influencers are attending and participate on panels or lead workshops. Find out about the local associations that host speaking events and offer to give a keynote or sit on a discussion panel.

Your ability to remain active as a speaker is critical to becoming a sustainable thought leader. When speaking, focus on providing useful information. No one wants to listen to you pitching your product. You are there to inform and educate, to provide a unique perspective.

6. Create a Blog and Activate Your Social Media Tools.

Create your own blog and activate your favorite social media tools (ie. Twitter, Facebook, LinkedIn, YouTube, etc.) to make it easy for your community/audience to follow your writings, upcoming speaking engagements, trade interviews, media appearances, etc. As a selected voice that represents your organization, your blog and social media tools must be a prominent and visually appealing outlet that supports an interactive two-way exchange of knowledge and ideas with your community.

7. Share Your Secrets and Build Trust with Your Community.

Make it simple for people to access your content. In the end, thought leadership is about building a trustworthy relationship with your community. You begin to lose that trust once you appear to be holding something back. No secrets allowed! Though your community may not always be responding (in the form of commentary), they are reading and listening to your words carefully. Your content (regardless of format) is generating a two-way communication stream of thought, ideas and trust.

8. Cultivate Purposeful Relationships with the Media.

Don’t leave it solely to your PR agency. As a thought leader, you should have a list of 15 writers and editors who regularly report on your industry market. Journalists are very busy people, always on a deadline. So, when you call you need to give them something that they can use to make their life better and easier – a lead, a story, some insight, a quote, customers to whom they can talk for quotes.

Don’t wait for the media to find you. You must be proactive in building relationships with the media. Research media outlets and key contacts that would benefit from your subject matter expertise. You can always hire a PR agency, but when getting started it’s best to get your hands dirty and learn how the media really works yourself.

9. Control Your Google Identity and Relevancy.

In today’s business world, people initially experience your personal brand identity and its relevancy as defined by Google. When you Google a person’s name you immediately create an impression of that person based on what you read and its context. So who is controlling your Google identity and relevancy? Is it Facebook, LinkedIn, YouTube, or Twitter? Or, is it your blog and its articles, video blogs, white papers and all of your original content that supports your methodology and what defines the experience of your personal brand?

As a thought leader, you must become best friends with Google. You must be accountable to manage how Google positions your personal employee brand and subject matter expertise. This inherent responsibility is important not only for your own personal benefit, but more so for your community. How do you control your Google identity and relevancy? Follow points 1 – 8!

10. Make a Commitment to Thought Leadership!

The sharing of ideas and insights do not require your organization to have market share dominance or millions of dollars. In today’s new normal, content is a commodity and readily available. Thought leadership is a difference maker. Your generosity and transparency can help you outsell your competitor. It can lead to higher margins. In a world in search of trust, it’s all about people and your thought leadership will expand the breadth and depth of who you are as a person and how others interact with you.

We are transitioning from a knowledge-based economy to a wisdom-based economy. It’s no longer just about what you know, but what you do with what you know. It’s about trust, transparency, opening up your heart and leading with kindness. Thought leadership is another form of corporate social responsibility. It’s about leaving a legacy and earning the respect of your community.

Thought leadership is your path to career security, continuing relevance, and a vibrant company environment.  It is no longer optional for those who want to control their path through business life; it is mandatory.

May my journey help you with yours!  May this immigrant perspective serve you well.

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